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5 most effective ways to write a blog

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There are many different approaches on how to write an effective blog, but there are certain guidelines you should strive to follow in order to captivate your audience and get your message across. Blogs can be written for a variety of reasons: to entertain, educate, inform, receive feedback, podcast, or to promote and market service or goods. Today there are blogs on everything from drugs to politics, celebrities, news, conspiracy theories and more. Blogging is an excellent platform for people to quickly and easily share information and to also create a powerful online presence.

1 – Choose a topic and stick to the facts
Your content should reflect your topic. Stay focused. Although you may think you have an excellent sense of humor, if you’re not writing an editorial, refrain from being too witty so that you don’t lose credibility with your readers. Stick to the facts and relay them appropriately. Most of your readers won’t care too much about your opinion; they’ll care more about the facts.

2 – Stay current
Always check your facts when relaying information. If your information is not current, then you’ll create the impression that you’re not up-to-date, and therefore, not credible. Fellow bloggers will find you less credible because you are relaying older information that they have already heard. Offer new information and ideas that people will be eager to read.

3 – Blogs don’t have to be a certain length
As long as you can relay your information in a clear, concise way, then there is no need to make your blog longer than a few good paragraphs. What counts is how effectively you have communicated your message.

4 – Create a powerful title
Having a weak title will prevent bloggers from reading your article. Create a title for your blog that clearly states what you will be talking about. Try to keep it relatively short. The popular blogging site digg has clear and concise titles that tell readers exactly what they will be reading before they even click into the article.

5 – Make sure your writing flows well and always use spellchecker
Nothing ruins a blog faster than when things don’t flow well and there are misspelled words throughout the text. Not only does it sound like the writer is illiterate, but it makes it harder to take the article seriously. Read through your blog a few times to make sure that there is proper grammar, punctuation, spelling and rhythm.

No matter how well you follow these guidelines, your blog will undoubtedly still receive criticism. Develop a thick skin and work through it. Once your blog goes public, there will always be those fellow bloggers that have something mean to say about it. Frequent blogging will help you develop a solid technique and will introduce you to various other bloggers that can teach you more strategies that will help you improve.


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